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DESIGNATION CLASS PROCESS
From the very first moment of the very first day of the CXAP conference participants gain the knowledge to discover unmet needs and opportunities to create new customer solutions – Knowing how to make each customer interaction move the satisfaction dial. Knowing that the business and operating models and practices that got us here are inadequate to move us forward. Knowing that to consistently deliver a truly compelling customer experience requires that we go well beyond fixing the customer’s pain points and design new processes, technologies and ways to better engage employees and increase organizational agility. Knowing that to get better means we often need to get different. The CXAP Designation generates this knowledge through a concise four step process: